Tourism Minister Chiranjeevi Leaves for Berlin
Union Tourism Minister Shri K. Chiranjeevi left for Berlin, Germany
today to attend International Tourism Bourse (ITB). Minister will have
extensive meetings with Tour and Travel operators, Travel writers and
other stakeholders during his five days stay in Germany. The ITB is one
of the premier international travel related events, which provides an
effective platform for networking and meetings with executives and
leaders from all segments of the Tourism Industry worldwide.ITB is one
of the largest international events in which the Ministry of Tourism
participates on a very large scale. This year too, an area of 870 sq.
mtrs. has been taken for the India Pavilion. The theme of the creatives
being used in the India Pavilion at ITB Berlin 2013 is “Find what you
Seek” which highlights the fact that India as a tourist destination has
something to offer for everybody. “Find What You Seek” is the second
phase of the Incredible India campaign.
A total of 58 participants have confirmed their participation as
co-exhibitors in the India Pavilion. These include 12 State Governments
and 46 Travel Agents / Tour Operators / Hotels / Airlines. The States of
Andhra Pradesh, Jammu and Kashmir, Tamil Nadu, Maharashtra and West
Bengal will be represented by their Tourism Ministers at ITB Berlin
2013. As in previous years, complementary space is being provided to the
North-Eastern states within India Pavilion for showcasing their tourism
potential. The expectation from this event is to see that our partners
get enough business in getting tourists from various parts of the world
to India.
Two Yoga experts from AYUSH and three artisans from Development of Handicrafts Commissionaire are specially flying from India to make India’s mark in wellness tourism and to showcase the rich handicrafts of the country through demonstrations at the India Pavilion. Further, Andhra Pradesh and West Bengal State Tourism Departments are also taking artisans and cultural performers with them to ITB.
Two Yoga experts from AYUSH and three artisans from Development of Handicrafts Commissionaire are specially flying from India to make India’s mark in wellness tourism and to showcase the rich handicrafts of the country through demonstrations at the India Pavilion. Further, Andhra Pradesh and West Bengal State Tourism Departments are also taking artisans and cultural performers with them to ITB.
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