MMEF(AITUC): Don’t Ban Multilevel Marketing
Press conference held at 4 windsor place New Delhi to engage the stakeholders
in order to Regulate Multilevel Marketing And Protect Consumers and Employees
In joint statement issued by the Reception Committee Chairperson
Amarjeet Kaur,Vice-chairman Chidambaram N, General convener E C
Satheesan and MMEF(AITUC) leaders P V Asokan and V Sreenivasan at a
press conference in New Delhi on Saturday August 4, 2012.
Chairperson Amarjeet Kaur said, their main demands of protest in
form of the ‘March to Parliament’ being organised by the Multilevel
Marketing Employees Federation MMEF(AITUC) is to enact a central
legislation to regulate the multilevel marketing sector and protect its
employees as well as consumers.
She further added that In India the multilevel marketing/direct
selling sector is actively functioning since 1996, but not under any
regulation. Instead, each multinational net work and big business house
in India are operating according to its wishes, aimed at making only
huge profits.Also in India about 20 lakhs of youngsters are working in
this sector and this is the only means of their livelihood. Such
operations are rampant in more than one hundred countries. Even in our
neighbouring country China, the multilevel marketing is in operation
with proper separate regulating laws. In certain countries, there are
sections, legally equipped officials and even ministers to look after
and regulate the sector.The noble aim of multilevel marketing/direct
selling is to provide directly without middlemen cheap and better
quality essential items to consumers identified through personal
contacts. A share of the profit is being distributed to the employees in
the sector as remuneration.
She said , several business organisations engaged in multilevel
marketing after cheating and misappropriating the hard earned money of
the consumers disappear all of a sudden throwing the employees and
consumers into wilderness. This is happening due to the lack of any
regulatory mechanism.Multilevel marketing is similar to various other
income-generating jobs. This really provides some relief in India where
unemployment is critical.The multilevel marketing employees must be able
to work in this sector with a healthier environment ensuring both
dignity and security. This can be achieved only through enacting a
proper legislation.
Welcming the media she said, we would also like to reveal to the
Press that attempts are being made by MNCs to instill fears into the
minds of the employees that the government may ban multilevel
marketing/direct selling setup itself. Vested interests in the
bureaucracy and other government machinery are trying their best in this
regard.However, a seven-member committee has been set up under the
chairmanship of the present consumer affairs secretary to study the
problems, assess the sector and submit a report by August 31, 2012.We
demand that the committee and the consumer affairs ministry should
consult all the stakeholders, particularly the employees and the
MMEF(AITUC) before finalising the report.It is to focus on these demands
and seeking urgent steps by the central government towards framing a
legal setup that a trade union has taken birth in the multilevel
marketing sector MMEF(AITUC) for the first time in the world and is
holding the March to Parliament on August 7, 2012, starting at 11 a.m.
from Barakhamba Road signals to Parliament Street via Tolstoy Marg,
Janpath and Jantar Mandir.
MULTILVEL MARKETING EMPLOYEES FEDERATION MMEF(AITUC)
Reception Committee
AITUC Bhavan, 35-36, D.D.U Marg, New Delhi-110 002 Tel: 011-23217320
Chairman: Amarjeet Kaur Mob: 09810144958,
General Convener: E C Satheesan Mob:09446520292
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