Thursday, 24 October 2013

Hrithik’s flair for writing!

24102013
 
Hrithik Roshan’s Krrish 3 is a much-awaited film but looks like Hrithik is actually working on teaching the kids that education is the key to win over the world.
The recent example of the same is his association with Flair pens, where he as Krrish actually brandishes a pen, handing it over to the kids, encouraging them to pick it up and use the weapon mightier than the sword in the real sense. And from what we hear, there is a lot more to this Hrithik-Flair association.
KJ Rathod, who roped in Hrithik for the ad with flair, feels that there is a perfect brand-fit of  Hrithik with Flair pens. “I think every superhero carries a social responsibility on his shoulders, We felt that Hrithik would fit in with the essence of Flair that aims at education being the key to a sound nation. And he was only too happy to join in.” Rathod is looking at few scholarships for deserving children to benefit from this Krishh association as well.
Here is looking at kids doing their homework with flair as their superhero Krrish would like them to go the studious way. With natural flair of course!

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